Join us at SBT GRVL this Summer!

Join us at SBT GRVL this Summer!

As gravel fans flock to Steamboat Springs for SBT GRVL, Chamois Butt’r returns for two can’t-miss experiences designed to optimize comfort, camaraderie, and fun, right where you need it most 🍑 

🌄 Friday, June 27. SBT GRVL Breakfast Bash @ Chamois Butt’r Park

8:00–9:00 AM @ Little Toots Park

Start your weekend with a bang! Join us at the Chamois Butt’r Park Breakfast Bash, smack in the heart of the expo. Enjoy a hearty breakfast, fresh coffee, and exclusive SBT GRVL x Butt’r swag.


🚵 Saturday, June 28 — “Mt. Butt’r” on Course All Day

All Day @ On‑Course Aid Zones

Saturday brings SBT GRVL’s centerpiece rides (Blue, Red, Green) beginning at 6:30 AM, continuing well into the afternoon . Look for the “Mt. Butt’r” neutral stop strategically placed 10 miles from the finish, your support oasis with everything you'll be craving after a long ride! The best vibes to get you home with bacon, bourbon, cold coca-cola, snacks, gels, but most importantly the morale-boosting high-fives.


Why Chamois Butt’r Makes a Difference 🔧

  • Proven anti‑chafe protection: Trusted by athletes to reduce friction and discomfort during long rides 

  • Ultra Balm stamina: Our longest lasting formula perfect for long, hot, or wet rides (likely what you’ll need for SBT’s high-elevation gravel lines)


Planning Your Weekend with Butt’r & SBT GRVL

Day When Where What to Expect
Fri 6/27 8–9 AM Little Toots Park Breakfast, swag, meet pros & fellow riders
Sat 6/28 6:30 AM–5 PM Mt. Butt'r On‑Course Bacon, bourbon, coca-cola, snacks, gels, and relief on the go during Blue/Red/Green rides


Prep Tips & Insider Suggestions

  1. Apply Butt’r before the ride. A thin, even layer on chamois areas or directly on skin is key to a comfortable ride on rough gravel terrain.

  2. Top-up mid-ride, especially if you’re riding long Blue or Red routes, reapplying adds to all-day comfort. 

  3. Try all versions, Ultra Balm for full-throttle days, in the hottest, toughest conditions.


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